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Official Website of Dave Pronenko

Business Background

Developing long lasting relationships has always been Dave's approach.

With some 28 years of business experience Dave has generated sales in excess of $100 Million in revenue. Starting his career in commercial real estate career in 2001, between 2004 and 2007, Dave negotiated and closed nearly $38 Million in commercial real estate transactions.

Work Experience

VP, Brokerage - 11/2001 - Present  Winner-Baird Real Estate, Inc.  Corona, CA

  • VP, Brokerage for Winner-Baird Real Estate, Inc. In a period of three years, successfully negotiated, represented and saw through to close $36 million in transactions for clients in a variety of commercial real estate categories.

  • Closed many types of commercial property transactions with emphasis on Multifamily Income Properties in the Inland Empire, Riverside, San Bernardino and Orange Counties.

  • Created and the web sites geared to generating more than 10,000+ visitors per month with emphasis on assisting investors in the buying and selling of multifamily properties in the Inland Empire.

Provide the following client services:

  • Seller (Disposition) and Buyer (Acquisition) representation • Identification of investment opportunities based on specific client criteria

  • Property research / development of strategic sale or acquisition plans and approach

  • Sourcing of prospective investments / acquisition due diligence / lender sourcing

  • Create, negotiate, evaluate, counteroffer contracts in negotiations according to investor criteria / market conditions

  • Strong working knowledge of ordinances, within Inland Empire City / County Jurisdictions • Create actual and pro forma investment analyses providing ROI scenarios

  • Investigate, identify and apply market and industry trends to transaction with emphasis on performance and investment impact

  • Represent and assist clients in 1031 / Reverse 1031 exchange compliance

  • Provide economic, market and investment updates to clients as needed

 

Vice President of Worldwide Sales & Marketing - 1/1998 - 1/2001  Minds@Work Inc. Irvine, CA

  • Headed worldwide sales and marketing for a product called the Digital Wallet, a portable storage device for Digital Cameras with budget responsibility.

  • Responsible for managing all aspects of sales and marketing from product packaging, U.S. Retail shelf representation among major retailers to establishing strategic product distribution channels in the Europe and Asia.

  • Organized, managed and attended trade participation at Comdex, CES and Las Vegas and CeBit in Germany.

  • Created managed and maintained e-commerce web site which successfully sold Digital Wallets and Digital Wallet products worldwide 24/7.

Developed retail sell-through relations with companies such as:

• Best Buy • Circuit City • New York's famed J&R Music World

 

President - 1/1994 - 1/1998  Corporate Extensions  Mission Viejo, CA

  • As a result of stellar performance, reputation, contacts and understanding of key marketing strategies and relationships with West Coast accounts, established a magazine rep firm geared to represent regional interest for national magazines.

  • Also consulted with companies in the software and internet industries establishing sales, marketing and internet based programs.

These companies included:

• Digital Photography Review • SunWorld Magaizine

• CyberGold • Prism Software • Delta Internet Services

 

Western Region Mgr. - Discover Magazine - 1/1992 - 1/1994 The Walt Disney Co. Burbank, CA

  • Recruited by Walt Disney Company due to industry reputation and sales performance to represent Discover Magazine.

  • As Western Region Manager, responsibilities included representing the Discover Magazine brand, selling advertising, addressing and managing the unique product marketing needs of clients in 13 western states.

  • Regularly reached and surpassed company sales goals for the region.  

Clients of responsibility included:

• Lockheed Martin • McDonnell Douglas • Northrop

• Grumman • Amgen • Genentech • Oral-B Labs

 

Western Region Manager - Road & Track - 1/1987 - 1/1992  CBS Publishing / Hachette Filipacchi  Newport Beach, CA

  • Recruited by CBS Publishing's Associate Publisher, named Western Region Manager for Road & Track Magazine.

  • Earned the top honors as "Top Producer" breaking internal sales records resulting in personally hosting the "Monaco Grand Prix Extravaganza" in Nice, France via the Concorde.

  • Worked closely with clients to develop unique marketing and positioning opportunities in the fold of the magazine. One of which resulted in the launch of the highly successful Lexus LS series as managed by Team One Advertising.

Client list consisted of companies such as:

• Toyota • Mazda • Mitsubishi • Lexus • Honda • Kawasaki

 

Western Region Manager - MicroMarketWorld - NetworkWorld - InfoWorld - 1/1982 - 1/1987  International Data Group Inc. Irvine, CA

  • Represented multiple IDG Communications computer technology oriented publications. IDG is known worldwide as the largest publisher of computer oriented magazines.

  • Held numerous West Coast posts as a result of performance oriented promotions within IDG.

  • Started with Micro Market World (a channel of distribution oriented publication for computers) and became the number one ad page sales leader representing this fold.

  • Was internally recruited and promoted to re-launch On Communications to what is now known as Network World (the leading network technology oriented publication for mission critical managers in Corporate America).

  • Became ad page leader as a result of understanding marketing challenges at the manufacturer product support and distribution levels and integrating Network World as a solution.

  • Promoted to represent IDG’s flagship publication, InfoWorld as Western Manager. Built the West Coast region to be the sales leader to number one over all regions nationally. Regularly broke new advertisers into the fold.

Propelled new business relationships resulting in significant company revenue gains by doing business with companies such as:

• Microsoft • 3Com • Hewlett Packard • Dell • Gateway • Kingston • Apple

 

Education

2010             

Harris Real Estate University, Certified Distressed Property Designation

2006              

State of California Real Estate License Continuing Ed Requirements
2004              Fully Licensed Salesperson State of California  

2002             

Conditional Real Estate License State of California
1999              Hill & Knowlton Media Training
1987              Publisher Institute Graduate, Boston, MA
1986              Helen Berman Advertising Sales Training Graduate, Los Angeles, CA  
1980 - 1982  Orange College, Costa Mesa, CA     Liberal Arts
 
 
Additional Skills

Skills

Skill Level

Last Used

Years Experience

Search Engine Optimization 

Accomplished

Current

10

Web Marketing                                    

Accomplished

Current

10

Strategic Web Development

Accomplished

Current

10

 

Languages

Russian (Conversational)

Dave Pronenko





































Orange Coast College

Search Engine Optimization